Welcome to Lola Jane! We’re so glad you're here. Lola Jane is a green beauty brand intentionally and thoughtfully crafting natural products formulated with fewer ingredients. Driven by results, we offer products that deliver. Our products are made with the highest quality natural and organic oils, butters, waxes, clays, herbs, botanicals and minerals. Scent is obtained using pure therapeutic grade essential oils.

Lola Jane products can be worked into your every day beauty ritual and provide you with simple, elegant alternatives to your commercial products. We handcraft each product with a happy, healthy you in mind. Treat yourself to pure, powerful self-care.

Our Founder


Founder, formulator and the heart behind the brand, Laura Justice began Lola Jane Naturals after her roller coaster journey with fertility.

Forever a student of Anatomy and Physiology, Laura graduated from Point Loma Nazarene University with a degree in Exercise Physiology. Laura had been practicing Massage Therapy and holistic health for nearly ten years when her career was cut short. Laura suffered multiple miscarriages and then gave birth to her son at only 25 weeks gestation. After his four month stay in the NICU, Laura and her husband were able to finally bring their son home, although still extremely medically dependent. As he grew stronger, they sought as many natural remedies to help him as they could and found essential oils to be hugely beneficial. Laura formulated her first product, her now best-selling Body Butter, and it worked to soothe all skin irritations on her infant son so well, that friends and family began requesting it and recommending it to all and Lola Jane was born.

With a deep respect for science and the western medicine that saved her and her son’s lives, Laura is passionate about stripping out excess where you can. Integrating products with fewer ingredients in to your daily routine. Taking baby steps toward a more mindful and natural lifestyle and not feeling like healthy swaps have to be all or nothing. Laura has formulated each Lola Jane product to make this process effortless and to prove that you really only need 4 incredible elements from nature to make a lip balm you can’t live without!

Laura is a 6th generation San Diegan and resides in America’s Finest City with her Husband, Son and their sweet Goldendoodle puppy.